IT Consultant Inc.

• Management of the SEO team – planning workloads, running 121s to monitor progress, assisting on a daily
basis, training Account Management.

• Monthly reporting to clients – presentation of key data from Google Analytics based on clients’ individual
requirements.

• On-site SEO – strategy, analysis, audits/reporting and execution – for local, national and e-commerce websites.

• Regular use of Screaming Frog and Google Analytics.

• Advanced keyword research and analysis.

• UX analysis and testing to improve client’s user engagement and conversions. Trained on A/B testing and
CRO tactics.

• Working closely with the web developers to educate them on best practice SEO and planning site builds.

• Off-site SEO – planning online PR and link building strategies in-line with client objectives; to gain exposure, links and quality referral traffic.

• Back link analysis using Ah-refs, Google Webmasters a.k.a Search Console, Open Site Explorer and Majestic.

• Working closely with the content and social media teams to promote client content and build relationships with key industry influences.

• • • Excellent organisation and time management skills
• • • Great attention to detail