A Girls Guide to Cars
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Everything cars. On women’s terms: Reviews, buying insights, advice, maintenance, the life we live in and around our cars. Every day our passionate and diverse team of editors and 40+ writers create and publish original content to empower women on their car ownership journey.
The #1 automotive site for women reaching millions each month, we create daily content for women, written on their terms. Each month we the women and men who buy 16 million+ cars and light trucks a year in North America, spending $500 billion+ a year. Our readers are not enthusiasts or gearheads; they are average women and men who seek relevant, authentic opinions and unbiased information to help navigate an important and often intimidating purchase.
To connect with buyers, our content is written by real women who test drive and review cars; they then relate what they learn in realistic, human terms on our site as well as their own sites, blogs and social media.
Our content is further shared via social media and syndication through PureWow, the top women’s lifestyle content brand, which reaches 15 MM women a month, and Wright’s Media, which manages our licensing rights. Advertising is managed by AdThrive, a division of Cafe Media.