Boutique branding/communications consultancy specializing in lifestyle, beauty and fashion brands. We leverage public relations and marketing strategies to drive brand awareness and engagement.
STRATEGY
Brand Audit & Recommendations
New Business Development
New Markets/Categories/Revenue Opportunities
Service/Product Extensions
Re-branding
Strategic Alliances
New Customer/Lead Generation
BRANDING:
Our branding & positioning process focuses on crafting a strong, easy to communicate point-of-difference that both resonates with your target market & sets you apart from the competition. The key is keeping it simple, clear & consistent.
Consumer Insight Generation
Brand Development
Identity, Image & Voice
Core Messaging & Tag-lines
Brand Architecture
Vision, Mission & Value Propositions
Company/Product Ideation & Naming
Logo Concept & Design
Positioning & Launch Strategy
Copywriting & Editing
Collateral Creation & Development
COMMUNICATIONS:
Press Release Strategy, Creation & Distribution
Media Kit Creation
Pitch stories & secure placements with local and national media
Brand Alliances
Event strategy, management & production
SOCIAL MEDIA/WEB
Domain name creation
Development, Design & Programming
User Experience Consulting
Content Development & Creation
Article Creation & Blogging for Search Engine Optimization (SEO)
Build and engage social media following
ADVERTISING
Creative Ad Concept Development & Execution
