Lodestone Social (Acquired by Umbel)
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Your consumers live in an omni-channel experience where social, online, mobile, print, broadcast and in-venue marketing efforts converge. They are everywhere at once, are you? Learn more here: http://youtu.be/yQaBppkuX5M
Lodestone’s OMNI-Channel Engagement platform is a turn-key, white-labled platform that enables brands, teams, broadcasters and agencies to engage, motivate, curate, analyze and monetize the anytime, anywhere consumer.
Some of the largest brands, agencies, broadcasters and teams in the world utilize Lodestone’s OMNI-Engagement platform including: Fox Sports (Fox Florida/BTN), MLB, Zaxby’s Chicken, C Spire Wireless, The Golf Channel, OKC Thunder, Houston Texans, Jacksonville Jaguars, Orange Bowl/BCS Championship, The Paralympics-PBS, and dozens more..
Lodestone’s platform provides over 50+ API’s/Javascript or Mobile Responsive Design Template modules to amplify and unite any marketing campaign into an OMNI-Channel experience. Unite your existing native mobile applications, social media, in-store activation, purchases, TV, radio, POP materials, sweepstakes, website and more.
Our modules include POS integration, PK Pass/G Wallet/QR Code/Code Entry, Digital coupons, Unlock Content, Branded or Curated Fan Social Media (FB, Twitter, Tumblr, etc), Polls/Trivia, Create & Share (MEME), UGC promotions, Sweepstakes Engine, Rewards/Redemption Store and more.
Lodestone’s analytics, personas and real-time messaging modules allow you to create real-time messages (like coupons, content, promotions) based upon a consumer’s activity.
You can create, amplify and unite an OMNI-Channel campaign quicker than ever before. From a second screen/Social TV companion program (OKC Thunder), to a sponsorship activation program that includes in-store integration like (Zaxby’s) to a product launch with a mini-experience to unlock content, a fan UGC contest, a scavenger hunt (the Jaguars) to a full blown OMNI-Channel loyalty program (C Spire wireless)