Mall.com
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Mall.com was an online shopping portal which brought together the leading brick and mortar stores from across the US. The initial corporate mission was to develop software which would allow shoppers to add products from any number of blue chip retailers into a single shopping cart supported by a single checkout process.
The second coming of Mall.com saw a different approach which leveraged the significant marketing and technology investment from the prior few years, along with a skilled technology team who created market demand through existing traction, pay-per-click marketing, and early stage search engine optimization.